Category: Business
Unfortunately, scams are everywhere. The National Restaurant Association puts restaurant losses due to fraud as much as four percent of sales annually. What exactly are these scams, and how can restaurant owners protect themselves? In this episode of The Main Course, hosted by MRM’s Barbara Castiglia, speaks with David McClellan, the president, and CEO of Social Catfish, a company dedicated to […]
Today’s restaurant operators and managers should recognize the importance that music plays in creating an inviting atmosphere. Countless studies support the value of music in restaurants and hospitality in helping to create a customer experience. One study from 2019 from HUI Research suggests that music is not only a key part of creating a restaurant’s […]
Position your website to influence your customers’ orders and watch your sales rise. Your restaurant website is vital for so many reasons. First, it’s the centerpiece of all your restaurant marketing. Second, it showcases your menu. And third, it’s where customers can go to find out your location and your hours. It’s also essential because […]
Restaurant loyalty programs are nothing new so what can restaurants do to stand out from the competition and better engage with guests to build relationships? Many are trying out subscription models to see if they can benefit restaurants and guests. To learn more about how loyalty programs are evolving, Modern Restaurant Management (MRM) magazine reached […]
The restaurant testimonial is a powerful tool in your marketing strategy. When it comes to customer reviews, you may know that they are vital to your restaurant’s success. And when you get them, you want to get a lot of mileage out of your reviews and testimonials. To help you leverage your reviews, let’s look […]
Taking your restaurant to the next level requires various actions. You’re a busy restaurant owner or manager, and while your business is growing, you’d like to really up the ante. Perhaps you’re looking for some suggestions on how to do that. The good news is that we have compiled five tips to take your restaurant […]
Get creative and find ideas to bring in your target audience. People love to visit restaurants and not only for the food but for the customer service and the atmosphere. To really set yourself apart from the competition, it pays to have a really unique selling point. So, in this article, we look at seven […]
Productivity and efficiency both increase with cost-cutting measures. Like most businesses today, you may be looking to reduce your costs to improve your overall bottom line. However, you know you need to be careful so you don’t reduce the efficiency of your staff and your overall processes. Many restaurants that want to cut costs look […]
